Why Choose Us?
Success = Revenue Growth & Profitability
We get it. Your end goal is not to generate more leads, booked meetings, or even sales pipeline. You want to increase revenue and profitability. You want more satisfied customers that keep coming back year after year and telling their friends and colleagues about you. We'll work tirelessly to find the right messaging, channels and sources that generate paying customers - not just leads.
Decisions Based On Data - Not Gut Feelings
Tired of "shoot from the hip" marketing that pushes for a rebrand or a website redo without any supporting data? At 4 Peas, we might have loved the show Mad Men, but hated the Don Draper approach. Modern-day marketing is more science than art. Your data should be telling you if you have product-market fit, where opportunities or problems lie in your sales funnel, and what channels and sources are worthy of increased/decreased investment. If you're data is not providing these answers, we'll change that. We'll help you capture the right data, report on the right KPIs, and take the correct actions based on the data.
Foundation First & No Skipping Steps
In construction, the foundation supports the entire load of a building. While it may seem like a simple part of the overall construction process, it is the most important as any mistakes you make in the foundation will only get worse as you work your way up. This is known as "compounding defects". The same applies to marketing. Without a documented and shared understanding of your customer and your unique value proposition, all your marketing efforts will be challenging and unlikely to succeed. We'll help shore up your marketing foundation and ensure you're not skipping critical steps in your journey to become a growth leader in your space.
Value That Lasts
Although it may seem counterintuitive, we're fans of the old proverb "give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime." Our goal is not to simply do, but to equip you and your team with the knowledge, skills, processes, and tools necessary to continue growing your business without us.
Are You Ready To Grow?
If you're tired of the confusion and guesswork that accompanies traditional marketing and are ready to take a more data-driven, full-funnel approach, let's talk. Fact is there are some companies that really want to grow but simply aren't ready to do what it takes to achieve it. Schedule a quick call where we can listen to your story, explain our process, and see if it's a good fit.